Tags and Segments

Tag your customers and group them into segments by any criteria — so you send precise offers exactly to those who need them.

What this gives your business

Flexible tags

Tag customers manually or by rule — “wholesaler”, “loves coffee”, “VIP”.

Dynamic segments

Form customer groups based on tags and criteria and work with them separately.

Precise offers

The campaign reaches only the relevant segment — better response, fewer unsubscribes.

System tag on database import

Every client imported into UDS from your previous database is automatically assigned a system tag.

This simplifies segmentation: the right customer groups are found faster.

Tags are visible right at the checkout

The cashier in UDS Cashier and UDS Cashier Web sees the client's tags at checkout and can add a new one — for example, "likes coffee". For this to work, enable tags in the UDS Business web version: "Settings" → "Tags and segmentation", create the needed tags and update the app for cashiers.